How to Grow a Loyal Patient Base WITHOUT Spending a Dime on Marketing - 1/20/26

This presentation will focus on the skills every dentist needs to master for a successful career - communication & marketing skills. Yes, clinical skills are important, but communication skills help you earn the trust of your patients, which ultimately helps them accept your clinical treatment plan more readily. Moreover, good communication skills and trust amongst the patients helps protect you when treatment doesn’t go according to plan or when complications arise. This presentation will help you create a loyal patient base and help you stand out as a dentist in a competitive dental market.

If you’re unable to attend live, a recording will be emailed the next business day.

Learning Objectives:
- Perfect the art of “word of mouth" referrals
- How to market yourself in a competitive and saturated area
- Communication tips for anxious adult & pediatric patients
- How to sell a treatment plan with confidence
- How to communicate with staff, earn their respect & get them to work efficiently

Details
Tuesday, January 20, 8:00–9:00pm Eastern
One (1) hour of free lecture CE credit
AGD Subject Code 550
No prerequisites
Free with advance registration

Your Instructor
Dr. Sanya Arora is a general dentist in Toronto, Canada. The most unique aspect of Dr Sanya’s background is that she has worked in the dental industry for over 10 years as a dental assistant, receptionist, treatment coordinator and now a dentist - thus, she brings a very unique perspective from all angles. Dr. Sanya has spent many years trying to understand and master the art of how to book new patients, grow a loyal patient base, manage staff and perform clinical work in a fun & memorable way which keeps the patients coming back regularly. In her spare time, Dr Sanya loves to make funny dental parodies on Instagram (@Doctor.Singer)